Internet Marketing (Master's) - Full Sail University

Full Sail's Internet Marketing Master of Science degree program focuses on Internet marketing theories, search engine optimization (SEO), interactive advertising design principles, Internet-specific marketing methodologies, and Internet law. Other topics covered in this program include: web design, web metrics, IT and systems overviews, legal issues, public relations, and global and cultural Internet issues. The program culminates in a project in which students create and produce an Internet marketing campaign for a company that they select as their subject of study. In addition, students will write a thesis to substantiate the media and technological applications used to create the final internet marketing campaign.

Learn to conquer these core disciplines of internet marketing: Search Engines, Website Advertising, Email Marketing, Social Media Marketing, and PR for the internet. Upon completion of the Internet Marketing Master of Science Degree, students will have the ability to plan, launch, manage and optimize integrated/comprehensive internet campaigns that raise awareness, and drive traffic.

About Full Sail University

Over the past 30 years, Full Sail has become one of the world's most acclaimed schools for a variety of entertainment-related fields, including Computer Animation, Digital Arts & Design, Education Media Design & Technology, Entertainment and Music Business, Film, Game Art, Game Development, Game Design, Graphic Design, Internet Marketing, Media Design, Recording Arts, Show Production & Touring, and Web Design & Development.

Related Programs

You might also be interested in the following Business programs offered by Full Sail University.

• MS in Entertainment Business