Edvisors is a successful, fast-growing publisher of education resources for planning and paying for college (About Edvisors).
Recognizing that our employees are the key to our success, Edvisors is dedicated to being a great place to work. Edvisors believes in providing a fulfilling workplace environment for our employees. We offer excellent employee benefits, career growth opportunities and a healthy work-life balance.
If you are interested in one of our open positions, please submit your resume to email@example.com.
Director of Marketing
This position is responsible for the overall management of the marketing department. They are responsible for providing supervision for all marketing programs, including affiliate marketing, SEM, and social media.
Provide leadership, direction and management of the marketing strategy and execution (developed in conjunction with SVP)
Develop comprehensive, strategic marketing plan to include competitive analysis and relevant pricing strategy, where appropriate
Responsible for driving results through various digital marketing strategies including SEO, SEM, email and social media
Implement highly creative campaigns to raise brand awareness and drive engagement; perform audit on existing promotions and lead team to drive unique, cutting-edge approaches for greater results
Drive qualified, online traffic to the company’s website(s)
Develop appropriate forecasting for lead generation to fulfill client budgets and company goals
Oversee the development and implementation of effective strategies to maximize keyword optimization, search engine marketing, website visits, and social media interaction
Create a strong social media strategy for the company by building and managing presence on sites such as Facebook, Twitter, YouTube, Google+ and blogs
Develop strong pipeline of affiliates for each business channel
Drive CRO (conversion rate optimization), including driving ongoing A/B testing via Google Optimize
Plan for appropriate trade shows by coordinating logistics with internal stakeholders; develop displays, facilitate pre and post-conference mailings, create on-site promotions strategy
Track conversion rates and make improvements to the website(s), in collaboration with Product team
Collaborate with Product, Content and Business Development teams to achieve overall company goals
Responsible for planning and budgeting all marketing initiatives, including any initiatives with 3rd parties, as well as implementation of appropriate cost controls
Review new technologies and keep the company at the forefront of developments in digital marketing
Create and maintain the promotional materials inventory and develop company-wide brand standards
Stay abreast of higher education related trends concerning college planning and financing
KNOWLEDGE, SKILL AND EXPERIENCE:
Minimum 5 years of digital marketing experience
Strong understanding of current online marketing concepts, strategies and best practices
Extreme creativity with proven track record and results in social media space
Experience managing ecommerce, SEO, contextual, CPA, PPC, affiliate programs and email marketing
Understanding of relevant laws pertaining to online marketing and privacy, including CAN-SPAM
Skilled at developing, coaching and managing direct reports to ensure the department delivers on goals
Expertise across web, mobile and tablet
4 year degree in Marketing or comparable program
Proficiency with Microsoft Office (Word, Excel, and PowerPoint)
Adept in Google Analytics, Has Offers or similar software
Senior Business Analyst
The Senior Business Analyst helps the business implement technology solutions in a cost-effective way by eliciting, defining and documenting the requirements of features/projects and communicating them clearly to stakeholders and development teams. The Senior Business Analyst participates in the development, testing, and implementation of application solutions, includes coordinating the efforts of team members and third-party contractors or consultants in order to deliver solutions within scope and according to plan.
Define feature/project scope, goals and deliverables that support business goals in collaboration with stakeholders.
Elicit and define feature/project scope documentation, including gap analyses, user stories, flows, and requirements.
Produce definition and design deliverables throughout project, including requirement updates, wireframes, and data migration requirements.
Develop project plans and associated communications documents.
Plan, schedule and track project timelines and milestones using appropriate tools.
Develop and deliver project progress reports, proposals, and presentations.
Document application procedures and training.
Facilitate sessions with development team to design solutions based on business rules and requirements.
Collaborate closely with developers to implement requirements, provide necessary guidance to testers during QA process.
Meet with project team regularly to review project deliverables and deadlines.
Facilitate project meetings and presentations to diverse audiences, including technical staff, internal business stakeholders and management.
Liaise with stakeholders on an ongoing basis.
Understand and negotiate needs and expectations of multiple stakeholders.
Demonstrate fluency in business processes and relevant expertise in Information Systems.
Identify opportunities for process improvement and provide recommendations to IT leadership.
SKILL AND EXPERIENCE:
Demonstrated experience and expertise in diverse business analysis methodologies and tools.
Must have experience working on large scale projects as well as handling day-to-day operational requests from the business.
Must have strong project management skills, including the ability to successfully manage multiple tasks at any given point.
Must have strong relationship-building skills and communication skills.
Must be able to learn, understand, and apply new technologies.
Experience at working both independently and in a team-oriented, collaborative environment is essential.
Must be willing and able to conform to shifting priorities, demands and timelines through analytical and problem-solving capabilities.
Must react to project adjustments and alterations promptly and efficiently – flexible during times of change.
Ability to effectively prioritize and execute tasks in a high-pressure environment is crucial.
Must be proficient in MS Office suite, with experience in Project, Visio and SharePoint.
Must possess the desire and ability to multi-task and drive cross-functional teams to success.
Minimum of 3 years of project management and business analysis experience.
Familiarity with the company’s web development domain, including Team Foundation Server, Sitecore CMS, and MS Dynamics CRM
Bachelor’s degree in Business, Information Systems or equivalent work experience.
Affiliate Marketing Manager
The ideal candidate is someone with prior account management & business development experience who is well versed with the latest technologies & platforms involved in digital marketing. Edvisors is a Las Vegas based company and this position is at the main office. While mainly focused on affiliate marketing, you will have the opportunity to work closely with the rest of the Marketing team and will be expected to contribute ideas for multiple channels. The position reports to the VP of Marketing.
Develop Edvisors/RewardFish.com affiliate marketing programs, including strategy, planning and execution
Manage setup of offers within the affiliate marketing platform
Manage rankings of offers on our “offer wall”
Work daily with existing partners to implement and optimize campaigns
Proactively recruit new affiliate partners
Proactively recruit new advertiser partners
Creatively negotiate partner contracts
Create new growth opportunities with new and existing affiliate partners
Analyze affiliate performance and ROI by reporting on acquisition costs and performance of acquired traffic in regards to conversation rates, traffic, retention and lifetime value
Recommend and implement various strategies to optimize user sign up flows and maximize affiliate performance
REQUIRED KNOWLEDGE, SKILLS AND EXPERIENCE:
5+ years’ experience with affiliate marketing
Proactive, self-starter who is driven by metrics and analytics
Strong negotiation skills and experience managing vendors and partners
Strong understanding of the business sales process and a strong desire for growth
Excellent verbal and written communication skills
Ability and desire to operate in a fast-paced, and dynamic environment
2+ years’ experience working with HasOffers and Google Analytics
Experience with incent traffic preferred
Conversion rate optimization experience preferred
Established industry contacts
Senior Software Engineer
Design, produce and implement software solutions on .NET platform in a highly collaborative, fast-paced environment. Design innovative solutions to real market problems. Work closely with product and marketing managers, user interaction designers, and software engineers to develop new product offerings and improve existing ones. Provide technical leadership and consulting across the organization, from strategic decision making to project planning. Under management guidance, can assist with the recruiting and hiring process for technical talent.
Work collaboratively with IT Development team on software development efforts from a technology perspective. This involves being intimately involved with all technical activities within the team (software development life cycle activities, code reviews, research, etc.)
Technology Oversight: Maintain an ongoing awareness of emerging developments and trends in technology that could impact current projects and influence new projects
Evangelism of architectural vision, strategy, and principles
Involvement in architectural alignment implementation efforts
High-level technical consultation and developer mentoring
Plan and implement the technical Enterprise Architecture, including both short and long term strategies for retiring certain legacy systems, integrating existing systems and new systems implementation recommendations
Utilizes and evangelizes best of breed programming techniques including design patterns, re-usable and modular development, and contribute to SOA governance
Assist as needed in identifying IT standards and policies and ensures that they are followed and enforced
Establishment and enforcement of coding standards and practices
Provides input in hiring, terminating, disciplining, promoting, demoting, transfers or appraising of employees
Creation and delivery of detailed technical presentations
Creating prototypes and authoring detailed interaction specifications
Bachelor's or Master's degree in Computer Science or related field
10-15 total years experience in software design and implementation in distributed, multi- tier, heterogeneous client systems using structured, object-oriented languages.
Minimum 8 years full-time software development experience in an enterprise environment
10+ years experience with object-oriented design and implementation with expert knowledge of OO languages (C#), distributed systems, web services, etc.
Minimum 8 years of C# and MS SQL Server (T-SQL)
Minimum 2 years of developing with CRM technologies and Sitecore CMS
Minimum 5 years working in an Agile environment
At least 5 years of experience leading large design efforts and coordinating project teams of 4 or more members
Excellent interpersonal, communication and diagrammatic skills
Familiarity with field and lab-based usability research methodologies
Ability to work independently and collaboratively
Ability to communicate design rationale and build consensus
Ability to prioritize and manage work to critical project timelines in a fast-paced environment
Ability to develop new approaches to complex design problems
Must be organized, have an eye for detail, and be able to put ideas into a tangible form